Name: Understanding How the Future Unfolds
Author: Mark Esposito, PhD. & Terence C.M. Tse, PhD.

About the Book

Your business's success depends on how you prepare for the future. While business leaders of the past looked in the sideview mirror to predict the road ahead, we must now look at the greater forces affecting the social, business and economic world today--megatrends. Fortunately, world-renowned scholars and professors Terence Tse and Mark Esposito are here with a fresh, holistic way to think about tomorrow by preparing for it today: DRIVE. The DRIVE framework examines five interrelated megatrends:

Demographic and social changes
Resource scarcity
Inequalities
Volatility, complexity, and scale
Enterprising dynamics

By observing today through the lens of DRIVE and understanding how megatrends influence one another, business owners, entrepreneurs, executives, policy makers and individuals can prepare for tomorrow. In this book, they will learn how to simplify the complexities around them, make better-informed decisions, and identify new business opportunities now. They will also discover how to prepare for uncertainty, own the global conversation, and illuminate the blind spots on the journey ahead. With real-world examples from today's top executives and policy advisors and in-depth analysis of each megatrend, DRIVE is the GPS system for the new global economy. So buckle up, set the destination, and let's hit the road.

Praise

“The future will never be the same again. Terence Tse and Mark Esposito have the compelling ability to make sense of the confusing morass of trends and fashions and to map practical routes into the future.”

— Stuart Crainer and Des Dearlove, Founders, Thinkers50

“In these times of dramatic political, economic, social, and technological change, having an intelligent guide is vital. In this book, Tse and Esposito have created such a guide, helping us navigate our uncertain future.”

— Gavin Devine, CEO, Newgate Communications

“It may not yet come as an "APP," but Tse and Esposito shape a mindset to help DRIVE the future.”

— Roger Spitz, Head of West Coast M & A, BNP Paribas

About Mark Esposito, PhD. & Terence C.M. Tse, PhD.

Mark Esposito, PhD. & Terence C.M. Tse, PhD.

Long-term academic partners, Terence Tse and Mark Esposito, are megatrend strategists who coach executives to find new business opportunities and markets using the DRIVE framework. This dynamic duo also teaches, writes, advises and speaks internationally about the latest business,economic and social developments on a regular basis. Esposito and Tse's theories have been published in The Economist, Harvard Business Review, WorldEconomic Forum, the Guardian and the Financial Times.