“Jeff Hahn reminds us that it's not a matter of if you will have a crisis, but when. Breaking Bad News presents useful models for crisis management and tools you can use to respond to any crisis--within two hours! This book is helpful reading for anyone who is in any way responsible for responding to brand emergencies.”
— Daniel H. Pink, author of When and Drive.
“I've been on point responding to many kinds of crises--from silicone breast implants to the largest land oil spill in US history--and I've seen a lot of cumbersome, overly complicated crisis plans out of step with the fast-moving reality we live in. Jeff's approach eliminates needless complexity with straightforward instruction for navigating both the events and the people involved in good crisis response. Breaking Bad News is a practical, go-to crisis playbook for any organization in any industry.”
— Jill Saletta, Vice President of Corporate Communications, Tesoro.
“A welcome addition to the crisis canon in an environment where the rules of engagement keep changing.”
— Eric Dezenhall, author of Damage Control and Glass Jaw.
