Name: Culture for the Left-Brained Leader
Author: Andrew YJ Kim

About the Book

A Strategic Advantage for the Long-Term Horizon Think that processes and systems alone can get your company where it needs to go? Think again! The long-term horizon needs to be supported by a strategically built organizational culture, or your bottom line will be impacted. But how do you move the needle on that when it seems so nebulous? Plenty of books highlight the importance of culture in successful companies, but they don’t show you how to actually build it, overcome associated challenges, align it with strategy, and leverage that infrastructure for the next level of growth. Culture for the Left-Brained Leader combines lessons from practical insights to shift this from a vague, undefined concept into a strategic and tactical advantage that you can implement on your own. Unlock the transformative power of your organization with this comprehensive, no-nonsense, non-patronizing guide that will teach you everything you need to know to build an ecosystem where innovation flourishes, ownership is commonplace, problems are organically solved, and moonshot results are achieved.

Praise

“It wasn't until I understood and reinforced daily the powerful propulsion of culture that Blinds.com began its steep upward trajectory and eventual sale to the Home Depot. Until you understand how to master and leverage culture, you will forever be bewildered as to why all the logical systems you implemented never quite worked. Read Culture for the Left-Brained Leader for your step-by-step playbook for success beyond what you ever dreamed possible.”

— Jay Steinfeld, Founder and former CEO at Blinds.com; author of Lead from the Core: The Four Principles for Profit and Prosperity

“Business culture is vital to all organizations, but so few are able to viably create a sustainable culture! If you're pragmatic and are looking for a culture roadmap, this book is for you.”

— Rich Christiansen, parallel entrepreneur; national bestselling author of The Zig Zag Principle and Bootstrap Business; Chairman of Southern Utah University; former executive at Mitsubishi Electric, Novell, and About.com

“If you are looking to truly understand how to build an effective culture in your organization that fully supports you as a leader, then Culture for the Left-Brained Leader is the book that hasn't existed until now. Dr. Kim takes the abstract nature of 'culture' and creates a logical framework that no-nonsense leaders can take and implement into their business immediately.”

— Brandon Allen, Founder of the New Work Revolution

About Andrew YJ Kim

Dr. Andrew YJ Kim is the Co-Founder of Culture ’n Strategy, an advisory firm that helps scaleups and fast-growing companies navigate their growth journey. He specializes in a synchronized approach to strategy and culture, a complex intersection between two advanced topics that few can navigate. Drawing from his extensive experience in his own businesses and in guiding organizations through strategic culture transformations, his book will walk you through an extraordinary journey of reaching greater heights. Learn more at www.culturenstrategy.com.