About Felix
Felix Mörée is a pricing expert and consultant at Axholmen with extensive experience in marketing, packaging, pricing, and sales of subscription-based offerings. A former director at the global pricing firm Simon-Kucher, he advises clients of all sizes, from startups to multinationals. He holds a double degree in engineering physics and economics from Lund University. Felix is also the author of four books on pricing and profitability published in Sweden and Finland, and his book Ta Betalt! (Get Paid!) was named Marketing Book of the Year in Sweden in 2019.
