LaSean Smith

In Values-Based Business Design , product strategist LaSean Smith shows you how through a detailed step-by-step guide that reveals: How traditional marketing began, and why it’s going extinct in the information age How to obtain and keep consumers while building brand loyalty through honesty and quality How to determine a customer’s values to drive product design How to market to consumers on any budget How these actionable steps and methods can be implemented successfully by any business, from solopreneur to C-level Learn how to produce high-quality, high-growth products without sacrificing integrity and how to attract and keep more customers in a sustainable and affordable way.