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The Revenue Acceleration Framework

The Revenue Acceleration Framework

by Doug Davidoff

★★★★★ 4.6 · 18 ratings on Amazon
🏆 Bestseller in Development & Growth Economics

About This Book

You can’t afford to keep taking big risks with uninspiring results. This book is for every leader who knows the frustration of spearheading a critical new initiative for exponential growth, only to watch it perform far short of its potential. The Revenue Acceleration Framework bridges the gap between expectations and execution. Doug Davidoff shines a light on organizational shortcomings that others miss. His no-holds-barred approach to organizational change, combined with his unparalleled understanding of sales, as well as marketing theory and strategies, will help you steer your company to monumental growth. Davidoff’s unique approach integrates real-world research with repeatable, scalable systems that deliver. Discover actionable ways to hone your decision-making skills while creating growth-oriented change. From learning to ask the right questions to outlining actionable methods to put the answers into practice, The Revenue Acceleration Framework holds the execution expertise your next initiative needs to succeed.
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Doug Davidoff

About the Author

Doug Davidoff

Doug is the founder and CEO of Imagine Business Development. He's directly advised more than a dozen companies who have successfully sold for a combined value of more than $1 billion.

For more than 20 years, Doug has been advising small and mid-market companies that are committed to serious growth who want to hear the truth about achieving it. Doug's worked, firsthand, with more than 1,500 companies (and seen their financial statements), so he knows the difference between what works, and what sounds good and doesn't work.

Doug takes a no-holds-barred, no bullshit approach to business growth. He's both quick to adopt new ideas, methods and technologies; and remarkably cynical of products and strategies dubbed "the next thing." His unique approach integrates real-world research (done "in the field" where leads are created, and sales take place, rather than in a laboratory) with systems design to generate methods that drive results. He combines an in-depth knowledge of sales and marketing theory and strategy, with front-line execution expertise to know what works, what doesn't and why it is so.

It doesn't take long (typically less than 5 minutes) for someone who meets Doug or hears him speak to think, "Wow, this guy sees things that other's are missing…and he makes sense!" His insights not only motivate, but they also create change.

Doug's written or co-authored four books, including Building The Bridge: A Story About How to Cut Your Sales Cycle Time in Half, he's the lead writer of The Demand Creator Blog, read by thousands every week, and is often quoted in a wide variety of business publications. He's currently finishing his fifth book The Demand Generation Playbook: Making Explosive Growth Effortless.

Doug's not all work. He likes to have a lot of fun as well. When Doug's not advising a client, working with a member of the Imagine team, creating a new approach or authoring a blog; you'll most likely find him at a Nationals game, watching a Nationals or Capitals game or hanging out with his wife, two kids and dog.

Fun Facts:

He coached college baseball for three years
He's seen Bruce Springsteen live in concert 46 times
He gets his sense of humor and quick wit from his father (but please don't laugh at his jokes, it only encourages him)

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