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Forbes Books alternative

A famous brand on the spine, or your own. Here is how the two models compare.

Forbes Books is one of the publishing brands of The Authority Company, alongside Advantage Books. Its site says the Forbes name is used under license from Forbes Media LLC.

15 minutes · A real person · No sales pressure · Packages from $4,833 a month

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Sources: theauthoritycompany.com and books.forbes.com (site footer), listed below

Cover of Never FinishedCover of The Dakota WayCover of Buy Then Build
Cover of Can't Hurt MeCover of The Almanack of Naval RavikantCover of Never FinishedCover of Buy Then BuildCover of Niching UpCover of I Forgot to DieCover of The Dakota Way

CEOs, doctors, athletes, entrepreneurs. Every project is custom.

Our position

We believe the best credential is a book that is unmistakably yours.

We believe a book should earn its standing on the strength of the work, under your own name. Our view is that the ideas, the voice and the rights should all stay with the author.

We will not shorten a timeline to win a deal. We would rather protect the quality of the book than hit an arbitrary date.

“Everything in your book comes out of your mouth and your ideas.”

From the Scribe Professional and Elite agreements

Why authors choose Scribe

Three reasons we believe Scribe is the right choice

Credibility that is yours

A licensed logo on a cover is recognizable to the people you most want to impress: board chairs, conference bookers, and sophisticated clients. In our view, a book that is genuinely good speaks for itself in every room, for decades, whatever logo is on the spine.

One team, start to finish

With Scribe Elite, you speak with 2 to 3 Scribes and choose your match. Every package includes a dedicated Publishing Manager, your single point of contact from start to finish. Continuity is how a book ends up sounding like you.

A price you can plan around

Every Scribe package has its price on our pricing page. There is no brand license fee. Our Master Terms say: “There are all kinds of additional work you might want to add, but we will NEVER do any additional work that would cost you money without first getting your explicit approval, both to do the work and for the amount.” Read section 18 of our Master Terms.

The comparison

Forbes Books vs. Scribe Media, side by side

You have probably seen a Forbes Books proposal, or you are about to. This is the side-by-side we walk through with authors who ask us about it.

What mattersForbes BooksScribe Media
What you are buyingForbes BooksA publishing program under the Forbes Books imprint. Its site says authors apply and are chosen from the applications it receives each year.Source: books.forbes.com/faqScribe MediaA book written in your voice by your Scribe, professionally published, with launch marketing included. In our view, the credibility comes from the book itself.
InvestmentForbes BooksForbes Books does not publish prices. Its site says it shares pricing on a discovery call, and that Forbes Books programs cost more than its Advantage Books programs. Ask for a written quote that lists every service.Source: books.forbes.com/publishing-programs/ghostwritingSource: books.forbes.com/faqScribe MediaPublished on our pricing page: Scribe Publishing $4,833 a month for 6 months ($29,000 total), Scribe Professional $4,667 a month for 12 months ($56,000 total), Scribe Elite $9,000 a month for 15 months ($135,000 total). No brand license fee.
Ownership and royaltiesForbes BooksIts FAQ says you own your book and its rights, and that Forbes Books holds the exclusive right to publish and distribute it. Ask what royalty you get per copy, and what happens to your listing, reviews and files if you leave.Source: books.forbes.com/faqScribe Media“100% of All Rights and Royalties. All book profits and rights are yours. All accounts are yours.” From our pricing page.
Who writesForbes BooksIts site describes a ghostwriter, an Editorial Manager and a Brand & Media Leader. Ask how many people will work on your manuscript and what happens if one leaves.Source: books.forbes.com/publishing-programs/book-creation-publishingScribe MediaWith Scribe Elite, you speak with 2 to 3 Scribes and choose your match. Every package includes a dedicated Publishing Manager, your single point of contact from start to finish.
The Forbes connectionForbes BooksForbes Books lists AuthorVoice articles on Forbes.com and an author portfolio page on Forbes.com among its program features. Ask who writes those articles, how Forbes.com labels them, and how they differ from Forbes editorial coverage.Source: books.forbes.com/publishing-programsScribe MediaIn our view, lasting attention comes from a good book and a real launch: Amazon positioning, podcast pitching ($3,000 a month, three-month minimum), speaking, and the audience you already have.
Who it fitsForbes BooksAuthors who specifically want the Forbes association and are comfortable paying for it.Scribe MediaLeaders who want a book that stands on its own, at a price published on our pricing page.

Details about Forbes Books come from books.forbes.com and theauthoritycompany.com, read on October 20, 2026, and linked above. Confirm anything that matters to you with them directly. Scribe prices are from scribemedia.com/pricing.

Honest fit

When Forbes Books might be the better fit

If the single most important outcome for you is the Forbes association on the cover, and the price is comfortable, they are the only place to get it.

We would rather tell you that than win a client who wanted something we do not sell.

Before you sign

Questions to ask any publisher before you sign

Bring these to every publisher you are considering, including us. We believe the answers belong in writing, in the agreement you sign.

Rights and ownership

  1. Who owns the copyright, which rights does the publisher hold, and for how long?
  2. What royalty do I receive per copy, in each format, and how is it calculated?
  3. Who owns the ISBNs, and whose retail accounts will my book be listed in?
  4. If I leave, do I keep my listing, my reviews and my sales history? Which final files do I get back, and can I use them as they are?

Money

  1. Can I have a written quote that lists every service and its price?
  2. What could cost extra after I sign, and do you need my written approval first?
  3. What is the payment schedule, and what happens to payments if the project runs long?

People and process

  1. Who will write my book? Can I speak with them before I commit, and what happens if they leave?
  2. Who is my single point of contact, and how many people will work on my manuscript?
  3. How many interviews and research hours are included, and how will I know they happened?

Results and reporting

  1. What sales reports will I receive, and how often?
  2. Which media placements are editorial coverage, and which are paid or contributed content? How is each one labeled?
  3. Can I speak with three authors you published in the last two years?

Ask us every one of these, too.

How working with Scribe works

Strategy call

A focused conversation about your book idea, your audience, and your goals. We tell you honestly whether Scribe is the right fit.

Get matched

We pair you with a professional Scribe who captures your voice. “Everything in your book comes out of your mouth and your ideas.” (our agreement)

Talk, we write

You get on the phone and talk about what you already know, then give feedback. Your Scribe turns your interviews into the manuscript.

Publish and launch

Editing, cover design, Amazon, audiobook, and launch support. “100% of All Rights and Royalties. All book profits and rights are yours. All accounts are yours.” (pricing page)

Pricing

Transparent pricing. No royalty share.

Every price, out in the open, on our pricing page. “Your total investment is split into equal monthly payments.”

Scribe Publishing

$4,833

a month for 6 months ($29,000 total)

For authors with a finished manuscript who want professional editing, design, audiobook, and full distribution.

  • Editing, design, layout, and cover
  • Audiobook production
  • Global distribution
  • 100% of all rights and royalties
See everything included →

Scribe Professional

$4,667

a month for 12 months ($56,000 total)

We interview you and write your book. What you say in your 10 content interviews becomes your manuscript.

  • Roadmapping and North Star sessions
  • 10 content interviews, two hours each
  • Full publishing and launch support
  • 100% of all rights and royalties
See everything included →

Scribe Elite

$9,000

a month for 15 months ($135,000 total)

The premier ghostwriting experience. White-glove, start to finish.

  • With Scribe Elite, you speak with 2 to 3 Scribes and choose your match.
  • 20 in-depth content interviews
  • Up to 3 days of in-person collaboration
  • 20 hours of research
  • $25,000 marketing budget: up to $25,000 toward in-house marketing services, or $20,000 toward partner services
See everything included →

The questions people ask when they are comparing

Is Scribe cheaper than Forbes Books?

We cannot say, because Forbes Books does not publish its prices. Scribe Elite, our most comprehensive package, is $9,000 a month for 15 months ($135,000 total). Ask Forbes Books for a written quote and compare it line by line with ours. The main difference in the models: with Forbes Books, part of what you pay for is publication under a licensed brand.

Can I still get press without the Forbes name?

Yes. In our experience, the press that moves a business comes from a strong book, a real launch plan, and your own network. Every package includes launch marketing (Amazon strategy, social graphics, email templates, a Goodreads giveaway). Scribe Podcast Pitching is $3,000 a month, with a three-month minimum. We will not promise coverage we cannot control.

I have already talked to Forbes Books. Can I still talk to you?

Please do. Bring the proposal. Our author strategist will walk through it with you line by line and tell you honestly where each option is stronger.

Why does Scribe cost this much?

Authors come to us when they want a book as polished as any traditionally published title. If you want a book that you can set next to a traditionally published book and not be able to tell the difference in content, structure, or design, this is where you do it. If your primary focus is cost, there are cheaper ways to publish. We are here to make sure it is the best thing you have ever created.

I do not have time for this.

Our process was built for busy people. With Scribe Professional you do 10 content interviews of about two hours each, plus two planning conversations and your reviews of the draft.

Can someone else really capture my voice?

That is our entire business model, and we have been refining it for over a decade. You review the manuscript and give notes at each stage. Scribe Elite includes 10 revision calls.

What if I am not trying to sell books?

In our experience, most of our authors do not write books to sell copies. They write books to land better clients, get speaking invitations, build authority, and leave something lasting. This is about what your book unlocks, not how many copies move on Amazon.

Will my book be in bookstores?

It can be. If you want a print run for bookstores or events, ask us for a written quote. We will also be honest about what those dollars buy. We usually recommend spending on the channels that reach your readers.

Still deciding? Talk it through with our team.

Tell us about your book and your goals, and we will show you exactly how Scribe would approach it.