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Explosive Growth

Explosive Growth

by Cliff Lerner

★★★★ 4.4 · 608 ratings on Amazon
🏆 Bestseller in Web Marketing

About This Book

Explosive Growth is a Business Book like no other. This compelling and inspiring narrative gives entrepreneurs a step-by-step playbook to achieve explosive growth, combining lively and often hilarious storytelling, proven tactics, and numerous case studies to help your startup achieve explosive growth. Cliff Lerner's online dating startup, Snap Interactive, was running out of money when he bet the company's fortunes on a then-unknown platform called Facebook. The app suddenly began to acquire 100,000 new users daily for free, and soon after the stock price skyrocketed 2,000 percent, setting off an extraordinary chain of events filled with sudden success and painful lessons. Explosive Growth reveals this incredible untold story along with the detailed growth frameworks that propelled this tiny startup to grow to 100 Million Users. You will learn how to:
  • IGNITE EXPLOSIVE GROWTH by creating a remarkable product
  • Identify the ONLY 3 METRICS THAT MATTER
  • Explore valuable VIRAL GROWTH strategies to grow rapidly
  • Execute the GENIUS MEDIA HACKS that helped us acquire 100 million users
  • Create a thriving culture of PASSIONATE EMPLOYEES and constant INNOVATION
  Who Is This Book For? Entrepreneurs & Startups: Get our lessons learned growing to 100 MILLION USERS Growth Hackers, Marketing, Product Management & Data Analytics: Learn the VIRAL FEATURES and strategies we used to acquire 100,000 USERS PER DAY -- without spending a penny on advertising. Public Relations: Get our PR PLAYBOOK with our best media hacks. CEOs: Create a THRIVING CULTURE of passionate employees and constant innovation. Get over 70 proven 'Explosive Growth Tips' in marketing, leadership, management, and more. Fans Of The Movie 'The Social Network': This thrilling story has many parallels to 'The Social Network.' Learn the wild story behind the first Facebook Dating App and its wild roller coaster ride to 100 million users.
Business Marketing Business Management
Cliff Lerner

Cliff Lerner

Cliff Lerner gave up a Wall Street career to launch the online dating startup SNAP Interactive, which he led as CEO and chairman for eleven years. Under his leadership, SNAP became the first social media company to go public, in 2006, and grew to more than 100 million users; its revenue rose 4,412 percent from 2007 to 2011, ranking it the ninth fastest-growing internet company in the United States.

He has appeared on CNBC, Bloomberg, and Fortune, and his work has been featured in The Wall Street Journal and The New York Times. He is the author of Explosive Growth: A Few Things I Learned While Growing to 100 Million Users and Losing $78 Million.

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