Leverage your book to grow your business.
Scribe Lead Generation
Waiting for leads to come your way organically isn’t enough to grow your business. Our Lead Generation services leverage your book to help you make new connections, create new opportunities, and close new business.
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What’s Included in the Lead Generation Package?
Our Lead Generation offerings are 100% focused on helping you leverage your book to get you directly in front of prospects, build relationships, and sign new business.
LinkedIn Connections Campaign
- Craft a strategy to get clarity on your offering, your audience, and your value proposition
- Create complete campaign messaging to connect with your target audience
- Execute custom research to create your target list in LinkedIn Sales Navigator
- Manage outreach to 500+ contacts per month to open new conversations
- Mail out copies of your book and follow up to interested prospects
- Create your own personal CRM in Airtable to track the status of of all open conversations and prospects
Direct Mail Prospecting
- Create a strategy around your offering, your audience, and your value proposition
- Conduct custom research to create your target list along with addresses for each of them
- Design assets and printing to put together a high-end mailout package
- Complete campaign messaging to connect with your target audience
- Manage high-end outreach to 500+ contacts per year through direct mail outreach, customized letters, email follow-up, and voicemail follow-up
- Create your own personal CRM in Airtable to track the status of all open conversations and prospects
Meet the Team
Who Should Use Scribe Lead Generation?
WHO SHOULD
- Authors who have a clear offering that they are trying to drive leads towards
- Authors who know exactly who they are looking to target, and the value of each lead to them
- Authors who are willing to spend money to generate qualified leads
WHO SHOULD NOT
- Authors who don’t have anything specific to sell potential prospects
- Authors who aren’t sure who their product or service is for
- Authors who have very low margins or a service chiefly tied to direct, personal communication
Frequently Asked Questions
LinkedIn Connections Campaigns are the most common lead generation that we do, but we also have a simple framework to help authors decide what’s best for them:
- If you are selling a high ticket item ($25k+), Direct Mail Prospecting will work best.
- If you are selling a product or service that is not based on a relationship (like a course or physical product), a book funnel will work best.
- If you are selling a product or service that is based on a relationship (like coaching, speaking, or consulting), then a LinkedIn Connections campaign is best.
If your book is directly related to your business, then your book solves the problem that your prospects are looking for an answer to when they work with you.
If your book covers a topic unrelated to your business, our Media Coverage and Content services can be highly effective because they are building up thought leadership that can serve you in any area.
Use your book to open doors and close business.
If your book is related to your business, lead generation is a hugely effective strategy to drive awareness and grow revenue.
Ready to learn more? Schedule a free consultation call where we’ll discuss your situation, strategize where a book might fit, and determine if we can help.
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Other Scribe Writing Services
Book Launch
Launch your book like a pro with our high-impact, proven process.
$3,600/m For 5 Months
$18,000 Total
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Author Ecosystem
Create a website, email list, and online home base as an author.
$3,000/m For 2 Months
$6,000 Total
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Media Coverage
Find and secure ongoing media attention for you and your book.
Custom Custom Payment Plan
Min. $3,000/m Investment
Money Back Guarantee
Content Studio
Nurture your audience with content on your blog, newsletter, and social media platforms.
Custom Custom Payment Plan
Min. $1,000/m Investment
Money Back Guarantee
We help you take your success to the next level.
Get a free copy of our book,
The Scribe Method.
We've worked with over 1,700 authors in 6 years.